The object of the discipline "Innovative and Investment Management in Business" is the innovation and investment activity of enterprises, organizations, industries, and the national economy as a whole.
The subject of the discipline is the complex of theoretical, methodological, and practical issues related to the management of innovation and investment activities of business entities.
The objectives of the discipline "Innovative and Investment Management in Business" are organically formed based on its functions and course content, and consist of the following:
1) to reveal the essence and concepts of innovative management;
2) to consider the formation and development of innovation theories;
3) to investigate the stages of the innovation process;
4) to characterize state innovation policy;
5) to learn how to conduct assessments of innovation activity;
6) to focus on the issues of planning and strategic management of innovations;
7) to highlight the marketing aspects of the innovation sphere;
8) to consider the organization of innovations;
9) to identify the socio-psychological aspects of innovation management;
10) to emphasize the assessment of innovation effectiveness;
11) to reveal the essence, principles, and functions of investment management;
12) to characterize individual segments of the investment market and forecast its development trends;
13) to learn how to evaluate and forecast the investment attractiveness of industries, regions, and individual enterprises;
14) to perform a comprehensive analysis of the business and financial activities of an enterprise based on a group of indicators;
15) to focus on the development and implementation of the investment strategy of a business enterprise;
16) to consider the primary forms of an enterprise's real investments and provide their characterization;
17) to perform calculations of indicators for the formulation of an investment project business plan and its feasibility study;
18) to formulate an enterprise's investment program;
19) to consider the primary forms of an enterprise's financial investments;
20) to learn how to perform a comparative characterization of the investment qualities of individual stock instruments;
21) to apply forms of rating assessment for the investment qualities of stocks, bonds, and other securities;
22) to identify the specifics of forming and evaluating a securities portfolio;
23) to emphasize the assessment of a company's real investment project portfolio based on efficiency, risk, and liquidity criteria.